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Conceptualize, plan and implement marketing campaigns across digital platform and create leads
Execute, organize and ----- events such as trade shows and industry exhibitions
Write & proofread creative copy, manage online Webinar and other ad hoc projects for the region
Work closely with marketing team to develop and monitor social media campaigns.
Develop monthly reports on emerging social media trends that will be submitted to the management and create methods for finding and saving online customer reviews
Conduct and analyse market research in order to determine current market conditions, market requirements, competitor information and new market opportunities
Collect, measure, evaluate and report quantitative and qualitative data from all regional events and campaigns; owns post-event and campaign ROI analysis and maintain and monitor lead flow through the pipeline
Analyse social media metrics and campaigns results, learn and drive improvements based on analytics. Analyse the long-term needs of the company's social media strategy and offer quarterly reports to the management that outline any necessary changes to the digital marketing plan
Requirements
Experience developing strategy for social media channels, including Facebook and LinkedIn.
Proven track record in leading the implementation and optimization of digital marketing campaigns
Experienced in web analytics tools such as Google Analytics, Facebook Ads Manager, SEO, SEM