Job Description

  • Develop and implement digital marketing and customer experience (CX) strategies based on data-driven insights (segmentation, CRM, engagement design).

  • Optimize digital channels and campaigns, leveraging platforms such as GA360, Adobe, GMP, and Sprinklr to improve ROI.

  • Lead digital transformation initiatives including IT/Data governance, innovation master plans (ISP), and process innovation (PI).

  • Design and manage CX journeys and BI dashboards to support decision-making for internal stakeholders.

  • Deliver executive-level presentations and recommendations for client leadership teams.


Job Requirements

  1. Qualifications

    • Bachelor’s or Master’s degree in Business, Marketing, or related fields.

    • 3–7 years of relevant experience in consulting firms or in-house digital/strategy teams.

    • Proven track record in digital marketing, customer experience, or digital transformation projects.

    • Strong skills in PowerPoint and Excel for executive-level deliverables.

    • Fluent English communication skills; Korean fluency preferred.

  2. Preferred Attributes

    • Strong ability to translate data insights into business strategies.

    • Consulting background with client-facing experience.

    • Familiarity with digital/AI technologies and their business applications.

    • Excellent interpersonal skills, comfortable working in multicultural environments.