Job Description
- Lead and execute overall brand marketing and positioning strategies for a premium automotive brand.
- Drive brand consistency across all marketing channels, communications, and customer touchpoints.
- Develop and manage public relations initiatives, media engagement, and brand visibility campaigns.
- Coordinate with PR agencies and internal stakeholders on press materials, media messaging, and communications strategies.
- Plan and oversee high-profile events, product launches, sponsorships, and experiential marketing activities.
- Manage event logistics, budgets, timelines, and vendor coordination to ensure seamless execution.
- Collaborate cross-functionally with sales, digital marketing, creative, and product teams to align branding initiatives.
- Work closely with external agencies on creative production, media buying, and campaign execution.
- Support customer engagement strategies and premium guest experience initiatives.
- Ensure all brand activities align with the company’s luxury positioning and business objectives.



