Job Description

  • Develop and execute sales strategies to drive revenue, profitability, and market share across Thailand's printing, packaging, and labelling industries

  • Identify and acquire new customers while strengthening relationships and expanding business with existing key accounts

  • Develop new market opportunities, product applications, and customer segments to support sustainable business growth

  • Prepare annual sales plans, account strategies, forecasts, budgets, and action plans to achieve business objectives

  • Identify cross-selling, up-selling, and new product opportunities across existing and prospective customers

  • Build and maintain strong, long-term relationships with key decision-makers, including business owners, purchasing teams, production managers, technical specialists, and brand owners

  • Understand customers' business operations, production processes, and technical requirements to recommend suitable product solutions

  • Lead commercial discussions and negotiations covering pricing, contracts, payment terms, and other business conditions while maintaining profitability

  • Promote a portfolio of specialty products and solutions, including Hot Stamping Foils, Cold Foil, Holographic Foil, Thermal Transfer Ribbons, and other value-added materials

  • Conduct product presentations, technical discussions, demonstrations, and application trials to showcase product performance and benefits


Job Requirements

  • Bachelor's degree or higher in Business Administration, Marketing, Engineering, or a related field

  • At least 5–7 years of B2B sales experience, preferably in printing, packaging, labelling, industrial materials, or other related industries

  • Proven ability to achieve sales targets, develop new business, and grow strategic customer accounts

  • Strong experience in key account management, commercial negotiations, sales planning, and business development

  • Good understanding of technical products and the ability to communicate product applications and benefits to both commercial and technical stakeholders

  • Strong presentation, communication, negotiation, and relationship-building skills

  • Fluent in Thai with good command of written and spoken English

  • Analytical, proactive, self-motivated, and able to work independently while collaborating with international teams

  • Willingness to travel extensively to customer sites throughout Thailand